Projects
SUNSHINE PLAZA
D07 / Middle Road, Golden Mile
Address 10 PRINSEP LINK SUNSHINE PLAZA SINGAPORE 187948
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Apartment, Non-Landed Properties 249 transactions 99-year leasehold from 1997 Updated Feb 2026
Property image pending
Project read
Quick summary about SUNSHINE PLAZA
Sunshine Plaza is a 99-year leasehold from 1997 apartment, non-landed properties in D07 / Middle Road, Golden Mile. Sunshine Plaza currently has 229 rental contracts and 20 sale transactions, covering May 2021 to Feb 2026.
- Typical rent is $4,300 per month, with bedroom and floor-area splits below for a closer unit-level view.
- Typical sale price is $1,432,500, with median sale PSF at $1,514 psf and total recorded sale value of $29.8M.
- Rent is down 0.9% over the last 3 months. Sale PSF is up 5.2% over the last 3 months.
Project facts
Project-level details from URA records and local enrichment.
Tenure 99-year leasehold from 1997
Property type Apartment, Non-Landed Properties
Sale records 20 resale transactions
Total sold value $29.8M
Data coverage
URA records on this page start May 2021 and run through Feb 2026.
Rental contracts 229 May 2021 to Feb 2026
Sale transactions 20 Jun 2021 to Jan 2026
Rent trend -0.9% Last 3 months
Sale PSF trend 5.2% Last 3 months
Location
Nearest transport, schools and daily conveniences around the project.
Project MRT School Amenities
Nearby
Approximate distance from the project. Walking, driving and transit routes may differ.
Closest MRT
BENCOOLEN MRT STATION (DT21) 0.17 km away
BRAS BASAH MRT STATION (CC2) 0.4 km away
ROCHOR MRT STATION (DT13) 0.45 km away
Schools nearby
ST. MARGARET'S SCHOOL (PRIMARY) 0.64 km away
FARRER PARK PRIMARY SCHOOL 1.32 km away
CHATSWORTH INTERNATIONAL SCHOOL (ORCHARD CAMPUS) 1.34 km away
RIVER VALLEY PRIMARY SCHOOL 1.78 km away
Amenities
PARKLANE SHOPPING MALL Mall / retail · 0.12 km away
FAIRPRICE FINEST THE CENTREPOINT Daily needs · 1.22 km away
WHAMPOA PARK CONNECTOR Park / green link · 2.91 km away
HAWKER CENTRE (BLK 1 JALAN KUKOH) Food centre · 1.8 km away
Market trends
Recent rent, sale PSF and contract activity for this project.
Latest median rent $4,500 63 rental contracts in view
Latest median sale PSF $1,662 psf 9 sale transactions in view
Month Rent contracts Median rent Sale transactions Median sale PSF Median sale
Feb 2026 3 $4,500 0 - -
Jan 2026 1 $6,100 1 $1,662 psf $1,270,000
Dec 2025 2 $5,450 0 - -
Nov 2025 1 $4,350 0 - -
Oct 2025 3 $5,500 1 $1,571 psf $1,640,000
Sept 2025 3 $6,300 1 $1,636 psf $1,250,000
Aug 2025 4 $5,200 0 - -
Jul 2025 8 $4,400 0 - -
Jun 2025 8 $4,050 0 - -
Apr 2025 3 $4,300 2 $1,555 psf $1,725,000
Mar 2025 3 $4,500 1 $1,576 psf $1,646,000
Feb 2025 5 $5,000 0 - -
Similar projects nearby
Same district, ranked by similar rent, sale PSF and transaction depth.
99-year leasehold from 1996 BURLINGTON SQUARE 0.3 km away 363 transactions
- Median rent
- $4,300
- Median sale PSF
- $1,472 psf
- Median rent
- $4,500
- Median sale PSF
- $1,602 psf
- Median rent
- $4,500
- Median sale PSF
- $1,877 psf
- Median rent
- $4,500
- Median sale PSF
- $1,792 psf
- Median rent
- $3,250
- Median sale PSF
- $1,216 psf
- Median rent
- $5,300
- Median sale PSF
- $1,952 psf
Rent by bedrooms
Monthly rent by recorded bedroom count.
Bedrooms Median rent Average rent Transactions
1 bed $3,150 $3,113 34
2 bed $4,175 $3,980 108
3 bed $5,400 $5,338 87
Rent by floor area
Monthly rent by recorded URA floor area band.
Area band Median rent Average rent Transactions
500 to 600 sqft $3,100 $3,069 28
600 to 700 sqft $2,800 $2,967 3
700 to 800 sqft $4,150 $3,985 64
800 to 900 sqft $3,800 $3,818 33
900 to 1,000 sqft $4,350 $4,281 8
1,000 to 1,100 sqft $5,000 $5,148 21
1,100 to 1,200 sqft $5,000 $5,195 29
1,200 to 1,300 sqft $3,400 $3,400 2
Sale price by floor
Median sale price and PSF by recorded floor band.
Floor band Median sale Median PSF Transactions
01 to 05 $1,630,000 $1,430 psf 4
06 to 10 $1,407,500 $1,514 psf 14
11 to 15 $1,600,000 $1,650 psf 2
Latest transactions
Most recent URA rental contracts and sale transactions for this project.
Rentals
Sales
How to use this data
Practical guidance for renters, buyers and sellers. This is not a valuation, it is a starting point for comparing real transactions.
Rent negotiation
If you are renting
SUNSHINE PLAZA shows a typical monthly rent of $4,300 across 229 rental contracts. Use that as the first anchor, then check the bedroom and floor-area bands before accepting an asking rent.
Median rent $4,300
Rental contracts 229
Rent signal Strong
- If the asking rent is above the median, look for a clear reason such as larger size, newer condition, furnishings or a better stack.
- If it is below the median, check whether the unit is smaller, older, lower floor or has a shorter lease term.
Offer check
If you are buying
Recent sales at SUNSHINE PLAZA point to a typical sale price of $1,432,500 and $1,514 psf. Treat those as the first comparable range, then adjust for floor, size, condition and tenure.
Median sale $1,432,500
Median PSF $1,514 psf
Sale signal Moderate
- Compare the unit against the sale by floor table before deciding whether a premium makes sense.
- 99-year leasehold from 1997 should be part of the buying decision, especially when comparing against newer leasehold or nearby freehold projects.
Listing position
If you are selling
For sellers, the cleanest starting point is the project median PSF, then the latest sales and nearby project comps. SUNSHINE PLAZA has 20 sale transactions in this dataset, so pricing should be checked against actual recent contracts before listing.
Sale signal Moderate
Total sold value $29.8M
Latest update Feb 2026
- Use the latest sales table to avoid anchoring to stale prices when the most recent month moved differently.
- If you want to price above recent PSF, the listing needs a visible reason such as renovation, view, layout, floor or scarcity.
District context
Use D07 to compare SUNSHINE PLAZA against the wider area.
About this data
How to read the rental and sale figures on this page.
Rental figures come from recorded URA private residential rental contracts. Rent is shown as monthly rent.
Sale figures come from recorded private residential sale transactions. PSF and total selling value are shown where sale records include the needed fields.
Rental floor level is not available from this source, so rental analysis is split by bedroom count and floor area band.
Sale floor band is available for many sale transactions, so sale prices can be grouped by recorded floor band.
SUNSHINE PLAZA FAQ
Quick answers for renters, buyers and owners comparing this project.
What is the typical rent at SUNSHINE PLAZA?
Based on the URA rental records currently loaded for SUNSHINE PLAZA, the median monthly rent is $4,300 across 229 rental contracts.
What is the typical sale price at SUNSHINE PLAZA?
The median sale price for SUNSHINE PLAZA is $1,432,500, based on 20 URA sale transactions in the local dataset.
What is the median sale PSF at SUNSHINE PLAZA?
The median sale price per square foot for SUNSHINE PLAZA is $1,514 psf. The average sale PSF is $1,492 psf.
Is SUNSHINE PLAZA freehold or leasehold?
SUNSHINE PLAZA is listed as 99-year leasehold from 1997. Tenure is tied to the project and is most relevant when reviewing sale transactions.
Where is SUNSHINE PLAZA located?
SUNSHINE PLAZA is located at 10 PRINSEP LINK SUNSHINE PLAZA SINGAPORE 187948 in D07 / Middle Road, Golden Mile.
How current is the SUNSHINE PLAZA transaction data?
The URA records on this page start from May 2021 and run through Feb 2026. The page is rebuilt after local data refresh runs.